I managed the on-campus recruitment program. This required me to…
• maintain the portal where students applied for opportunities, registered for events, etc.
• design marketing materials and market jobs and events to students via email, social media, and print
2016 - 2017
Copywriting
Graphic Design
Email Marketing
Social Media
Employers could promote work opportunities via our social media accounts as a paid service.
I created this form to streamline the marketing process. It gave employers freedom to tailor the campaign to their needs, an easy way to communicate asset requirements to their design teams, and prevented them from submitting incomplete campaign materials.
Here are examples of marketing materials created before and after I joined the team. Notice the increase in quality.
All artwork done by me was made in Canva.
I created a monthly social media calendar to schedule contentThis consistent schedule kept students engaged as I posted at least 4 times a week.Here are examples of a standard post.
Average Monthly Impressions: 23,000
Impression Growth (Month-over-Month): 3,245
